** Please note this contest is over. **
I've got about 20 pages marked with mini post-it note things, and I think I put off writing about it because I couldn't narrow down the recipes to one or two to focus on.
The official background of the book is here, on the DK Publishing website. To be honest, I had vaguely heard of Charlie Ayers, but didn't know anything about him. Turns out he cooked for The Greatful Dead before he was hired to feed the growing number of Google employees.
I know now that food-wise, we'd get along pretty well. His emphasis is on locally produced, organic ingredients and lively, intense flavors from a wide variety of cuisines.
The one and only recipe that I was actually puzzled by was his recipe for fish tacos. He calls for fish sticks. Now, I have used fish sticks in fish tacos, but it just seemed really odd, in a book espousing the virtues of local, fresh foods, that rather than suggesting some possible kinds of fish to use, depending on what part of the country you're in, he suggests fish sticks. Maybe it's because not everyone has access to fresh caught local fish…but still.
I've decided, since I couldn't narrow the recipes down, I figure over the next week, while the giveaway is running, I'll try out a variety of recipes and post about them, so you can sort of peek at the food before entering the contest, if you want.
Oh – and I should also mention – in addition to a copy of the book (hardcover and in color, not a paperback advance copy in black and white), the publisher is also giving the winner a handy dandy lunch bag, so you can tote your healthy, locally grown lunch with you to work every day.
So, to get things started, and to give you an idea of the sort of thing Food 2.0 has to offer, I'll be posting (separately) the recipe for "Google Hot Sauce." It's got heat, and layers and layers of flavor. It packs a punch, but does so with style.
In the meantime, to enter this giveaway, here are the rules:
First, to enter, I'd like to hear from you in the comments section of THIS post, do you shop at farm stands or farmers markets on a regular basis? What's available in your part of the world?
Second, the contest will end in one week – Wednesday, May 28th, at midnight, eastern standard time. Any entries posted after that time – or anywhere other than in the comments section of THIS post – will not be considered.
Third, this will be a random drawing – I'll have the old faithful Random Integer thingy pick the lucky winner.
Any questions? Okay, then – let the contest begin! Oh – and I'll be posting the "Google Hot Sauce" in a bit later this evening.